Turning a new leaf.

Brand and website refresh.

Brand identity refresh and a new website for Prevar.

The leaf or pip that punctuates the wordmark is a nod to the illustrated leaf on their original logo. In this interpretation, however, the leaf or pip is suggested rather than illustrated and – together with a significant change in the supporting colour palette and typography – helps create a more confident and contemporary identity for the company’s future.

The website feels big and bold, oozing the confidence that comes with the successful global commercialisation of new fruit varieties.

If you like our work on this project and we could do something to help your business, let's talk.
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